Messaging
Clarify your offer, proof, audience, and next step so your value is easier to understand.
Des Moines marketing consultant
Kadlecek Consulting provides marketing consulting for small businesses, nonprofits, and service firms across the greater Des Moines metro, including West Des Moines, Ankeny, Urbandale, Waukee, Johnston, and Clive. If your marketing feels scattered, the first step is a clear recommendation for what to fix next.
Free first consult. No agency retainer required to start.
Start here
You do not need a polished brief. Send the short version of what is happening, and I will respond with a practical recommendation for where your Des Moines-area marketing should start.
“She explains things clearly, keeps me updated, and simply gets things done.”
Dr. Alexandria Phillips, Amplify Health & Performance
Marketing planning Des Moines
Marketing planning for a Des Moines small business or nonprofit should reflect how the local market works: relationship-driven, referral-heavy, and reputation-sensitive. Planning starts with your audience, offer, and proof, then builds out the campaigns, content, and channels that fit your real capacity, not a generic playbook built for a national brand.
Boutique support
If your business has outgrown informal marketing but is not ready for a full agency relationship, boutique consulting can close that gap. Support can include a marketing audit, homepage and service-page messaging, local SEO and Google Business Profile recommendations, a practical content plan, and a clearer path from website visitor to qualified inquiry.
Compare consultant, agency, and contract CMO optionsAsk what model fits your businessWho this is for
Local service businesses, founder-led companies, nonprofits, and lean teams across the Des Moines area who need clearer messaging, a steadier lead path, and a marketing plan sized to match their actual team and budget.
Clarify your offer, proof, audience, and next step so your value is easier to understand.
Prioritize campaigns, content, website improvements, and local visibility work around your capacity.
Build useful topics, pages, and posts around the questions your buyers are already asking.
Make it easier for interested people to move from website visitor to qualified inquiry.
Where to start
See pricing and packages or send a short note about what feels unclear and get a practical next-step recommendation. The goal is to identify the lightest useful move, not talk you into more marketing than you need.
FAQ
Support can include a marketing audit, homepage and service-page messaging, local SEO and Google Business Profile recommendations, content planning, campaign direction, and lead-generation improvements.
Most work is done remotely and by video call, which keeps consulting practical and flexible for businesses across Des Moines, West Des Moines, Ankeny, Urbandale, Waukee, Johnston, and Clive.
Yes. The first consultation is always free and is used to understand what feels unclear, recommend a useful next step, and decide whether support is a fit.